← All work
Membership / personalised email
ASCHP registration communications
Clear, branded communication at every registration step.
Registration email/template work by Cameron Harrison.
EMAIL / COMMUNICATION↗
CAMPAIGN THINKING / DELIVERY
PROGRAMME OVERVIEW / COMMUNICATION DESIGNASCHP registration communications
MESSAGE → AUDIENCE → ACTION
PROJECT PROGRAMME / SCOPE OVERVIEW
MY CONTRIBUTION
HTML emailForminatorMerge fieldsRegistration journeysThe challenge
Give applicants useful confirmation and continuation messages during registration.
The thinking
Make the email feel like a continuation of the form, with the right information and a clear next step.
What I did
Branded table-based HTML templates, personalised merge fields, thank-you messages, continuation messaging and payment/contact calls to action.
The result
Registration communication built around the information applicants need next.